Top tips from Lisa D

August 13, 2020 0 By Phil Gee
Top tips from Lisa D

I love this so wanted to share! It’s from my great friend Lisa Dunnington, who as well as co owning 16 McDonald’s restaurants, has built a really good network marketing business in the world of CBD.

Here are some great tips to help you succeed!

  1. Technology is important, but psychology is infinitely more important. You have to figure out the problem you’re trying to solve for people.
  2. There wouldn’t be fast food restaurants if people only wanted to eat healthy. Focus not only on what people say they want, but on what their behavior demonstrates.
  3. Ask yourself, “What needs to be solved?” Then, go to places that will help you solve what needs to be solved.
  4. Eating a bunch of food you’re unable to digest doesn’t do anything except give you indigestion. Likewise, you can get brain indigestion. Get to the point where when you hear an idea, you do your best to integrate, assimilate, and implement it.
  5. Mindset and personal development are useful when directed in the right way to the right thing.

For example: Enthusiasm, Drive, and Ambition are important. However, if you’re heading in the wrong direction – even with the most Enthusiasm, Drive, and Ambition, you’re still going in the wrong direction.

  1. Go to people who have successfully built something and learn how they did it. The recipes of how to make something successful are everywhere if you avail yourself of them.
  2. A successful business (or even a successful life) is nothing more than a list of things to do, done in a certain way that produces a certain result.
  3. It’s not necessarily the plan that’s important; it’s the planning. Asking yourself better questions is often better than looking for the answers.
  4. Ask yourself these seven clarifying questions:

“Who knows how to do this?”
“Is this the best use of my time?”
“What really matters?”
“Am I confusing activity with accomplishment?”
“What’s the quickest path to the sale?”
“If my life depended on making this work, what’s the first thing I would do?”
“What don’t I know that if I did know would cause me to have success?”

  1. The best way to get money is to not need it.
  2. The people that get you to one place are not necessarily going to be the same people that get you to another place.
  3. A list and an audience are more important than an application. You can have the greatest product or service, but if you don’t have anyone to utilize it and you have no way of distributing it, it’s not much value.
  4. A lot of people get into partnerships because it provides a sense of security and psychological safety. However, unless you are aligned with your Partner and have complementary skills and capabilities, a partnership may simply be a delay to your own success. Here’s why:

In any partnership, you are as fast as your slowest partner
There may always be inequities, but when the disadvantages of the partnership outweigh the advantages, you either need to fix it or rip the bandage off
There’s no such thing as a good business or a good deal with a bad Partner

  1. Only align yourself with people that align themselves with you.
  2. When working with others, develop a standard, and agree on the standard. Develop expectations and agree on the expectations.
  3. Running a business is the biggest form of therapy.
  4. Business is a game. Set it up in a way where you can win the game.
  5. You don’t need to take Silicon Valley terms so seriously. “Pivot” just means “change because the stupid sh*t we were doing wasn’t working.”
  6. One of the biggest mistakes people make is getting themselves into areas they suck at. What’s worse is the more tired they get, the more stupid everyone around them becomes. Focus on your strengths. Protect your confidence.
  7. When it comes to business relationships, if you can get through the learning curve and you still love each other, you’ll probably have a good relationship.
  8. Distinguish when something is “learning” …or just “pain”. At some point, if you’re just enduring more than you’re enjoying making progress, you should consider making a change. Learn the difference between pain that helps you grow versus unnecessary pain that can be eliminated.
  9. Say what you mean, but don’t be mean.
  10. Ask for people’s advice instead of giving them your opinion.
  11. If you let people plan the fight, they won’t fight the plan.
  12. The right website or gadget isn’t going to solve a flawed business plan. Trying to raise money for a flawed idea only obligates you to an Investor.
  13. You don’t want Investors to just give you money. If you have people that will not only give you money but also give you advice, connections, skills, introductions and more… THAT is what you want. That is the real value.
  14. As long as it’s legal, moral, and ethical, do what you need to do to get done what you want to get done.
  15. If you lay down with dogs, you wake up with fleas. Don’t do business with scumbags.
  16. Most of the things we worry about never happen, yet we spend too much time worrying. You don’t have to be one of those people.
  17. The whole concept of “selling out” is a term given by people who are jealous that someone else has figured out how to make money.
  18. People who do bad things, their punishment is their own existence.
  19. Some important skill sets needed to build and grow a business are: The ability to persuade; The ability to think; The ability to manage your time; The ability to sell something to people; The ability to write effectively; And the ability to manage.
  20. Be careful of going out and asking for a bunch of opinions if you’re not going to test them out in the real world. The same goes for what you read and pay attention to. You need to be extra careful of everything that is being interjected when it has no relevance to what you’re trying to solve or learn.

You can see more about Lisa at